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send_ad_conversions reports a conversion for chats that started from a click-to-WhatsApp ad. Catalogs and click-to-WhatsApp ads are on Standard and Premium. The assistant sends the event only after you ask. It does not treat a chat as a purchase on its own.

Ask this

For a purchase, name the amount:

What the assistant calls

1

Find the ad chats

list_ads lists click-to-WhatsApp ads that started chats on this phone number. list_conversations supplies the conversation ids. The assistant does not invent an id.
2

Send the event

send_ad_conversions takes eventName of QualifiedLead or Purchase, and conversationIds with 1 to 50 ids. Purchase may include currency and value.
This call does not send a WhatsApp message. Product messages in those chats are on Send a catalog product. The tools are on Catalogs and ads.