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Catalog and product messages go out through Live Chat, and only inside the 24-hour customer service window. Catalogs are on Standard and Premium. The assistant sends them only after you ask.

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What the assistant calls

1

Find the product

list_catalogs and list_catalog_products identify the catalog and the productRetailerId. The assistant does not invent a product id.
2

Send inside the window

send_product_message takes the conversation id and productRetailerId. Optional fields are catalogId, body, and footer. send_catalog_message sends the connected catalog instead of one product, and it needs id and body.
send_product_list and send_product_carousel cover several products in one message. A product that is not in the catalog yet is Add a catalog product. Field limits are on Inbox and Catalogs and ads.